A white-label client dashboard, without building one.
Your clients want to see how their site is doing. Standing up a branded portal for each one is a project most agencies never finish. SendTidings gives every client a live dashboard in your branding, opened with a secure magic link, no login, across whatever analytics you already use.
- ✓Your branding, on every client's dashboard
- ✓Magic-link access, no accounts
- ✓Nothing to build or host yourself
What a white-label dashboard actually buys you.
A client who can see their own numbers, in your branding, whenever they think to look, is a client who feels looked after. It makes a two-person agency look like a department, and it answers the “what am I paying for?” question before it gets asked out loud.
The usual ways to get there are the two extremes: send people to a raw analytics tool that looks nothing like you, or spend a couple of evenings per client building a dashboard in a BI tool that breaks quietly when an integration changes. White-label means neither. Your client opens something that looks like you built it, and you didn’t build anything.
Branded as you, not us.
Traffic, search, uptime, page speed and site health, laid out to be read in seconds. Your logo at the top, your accent colour throughout, your name on it.
Brand it once. Every client is covered.
- Set your branding once. Add your logo, name and accent colour at the organisation level. Every client’s dashboard inherits it, so you’re not restyling anything per client.
- Connect the analytics you already use. Plausible, GA4, Matomo or Cloudflare for traffic, plus Search Console and uptime. Each site picks its own source, so a mixed client base is no problem.
- Clients open it with a magic link. A secure link, no account, works on a phone. Engagement tracking tells you who’s actually looked, which is quietly useful when a renewal comes round.
If a client has five sites with you, they’re all behind one link rather than five. It’s the client dashboard in full, and it pairs with the plain monthly report for the clients who’d rather have the letter than the login.
Outcomes and goals, not just graphs.
Most dashboards stop at traffic. A client paying you every month wants to know the site is bringing in work, so the dashboard goes further:
- Enquiries and events. Real outcomes sit next to the traffic: call clicks, email clicks, contact-form submissions and WooCommerce purchases, each with its month-on-month change. Traffic is the means; enquiries are the point. (Plausible-based, in early access.)
- Goals and opportunities. Set measurable targets a client watches as live progress bars, and list recommended work they can request in a click. A reporting screen becomes a scoreboard you both watch, and a quiet way to win the next job. (Early access.)
That’s the difference between a dashboard a client glances at once and one that keeps them bought into the work between your calls.
A flat fee, not a per-client meter.
The white-label dashboard is included on Starter and Growth: £29/month for up to 20 client sites, £79 for up to 75. One flat fee for the whole roster, rather than a per-client or per-seat charge that climbs every time you win a client. Start free with the monthly report for a single site, and add the dashboard when you’re running client work at any real scale.
If you’re weighing it against the usual dashboard tools, the comparisons lay out where each one fits and where the maths stops working.
Questions about white-label client dashboards.
Give every client a dashboard with your name on it.
Start free with the monthly report; add the white-label dashboard on Starter or Growth whenever you’re ready. No credit card to begin.