Cloudflare + SendTidings

Branded client reports with Cloudflare Web Analytics.

If your client sites sit behind Cloudflare, you’ve already got privacy-first analytics: for free, measured at the edge, no cookies. SendTidings turns those numbers into a beautiful monthly report, branded as you, delivered to your client’s inbox on the 1st.

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aldwych.co.uk — October report
A
Aldwych Studio
Monthly report · October 2025

Hello Marta,

Here's how kerridgehouse.com performed in October. Traffic is up a touch on September, and your contact form had its strongest month since June.

Traffic

VIA CLOUDFLARE
14,238
Visitors
↑ 8.4%
2:14
Avg. time
↑ 12s
38
Conversions
↑ 9
Visitors, last 30 days
Top pages views
01/3,418
02/services/extensions2,109
03/projects/wandsworth1,742
04/about986
Sent by Aldwych Studio · Reply with anything
✱Sent with SendTidings
Why it fits

Analytics you already have, doing more.

Half the web runs through Cloudflare, and Cloudflare Web Analytics comes free with it: RUM measured at the edge, no client-side script slowing the page, no cookies, no consent banner. Plenty of agencies switched it on years ago and forgot it was there.

That’s a perfectly good source for a monthly report, and it costs you nothing extra. SendTidings reads it over Cloudflare’s API on a schedule and writes the answer as a letter — visits, top pages, where the traffic came from. Nothing new on the client’s site, nothing for them to consent to; the same quiet, privacy-respecting setup Cloudflare gave you in the first place.

How it connects

A token, a site, a send day.

01

Connect Cloudflare once

Add a read-only API token at the organisation level. Every site you add picks the connection up; you never paste a token per site.

02

Point a site at its Cloudflare zone

Add a client site, choose the matching Cloudflare site from the dropdown, and set Cloudflare as the primary source for that site.

03

Set the schedule and forget it

Add the client’s email and pick a send day. On the 1st of every month, the report goes out, branded as you, with your Cloudflare numbers inside.

Got clients who aren’t on Cloudflare? Point those sites at Plausible, GA4 or Matomo instead; mixing providers across your portfolio is fine.

Cloudflare FAQ

Questions about Cloudflare reports.

Do my sites need to be on Cloudflare?
To use Cloudflare Web Analytics, yes: it measures traffic at Cloudflare's edge, so the site needs to be proxied through Cloudflare (or running the lightweight beacon). If a particular client isn't on Cloudflare, point that site at Plausible, GA4 or Matomo instead; SendTidings is happy mixing providers across your portfolio.
Is Cloudflare Web Analytics really free?
Yes, it's free for anyone on Cloudflare, on any plan. A lot of agencies already have it switched on and forgotten about it. SendTidings just turns those numbers into a client report.
Is it privacy-friendly?
Very. Cloudflare Web Analytics is measured at the edge with no client-side cookies and no cross-site tracking, so there's no consent banner to add. SendTidings reads it over Cloudflare's API on a schedule: nothing extra on your client's site, nothing for anyone to consent to.
Do my clients need a Cloudflare account?
No. You connect your Cloudflare once at the organisation level. Your clients just receive the monthly report by email; they never touch Cloudflare or SendTidings.
What goes into the report?
Visits, page views, visitors and the month-on-month movement, plus your top pages and top referrers. The headline numbers a client reads, written as a letter rather than a dashboard.
I use Cloudflare AND another analytics tool on a site. Which feeds the report?
Each site has one primary provider: the source the report reads. Set Cloudflare as primary on the sites where it's the source of truth; it's a one-click switch per site if you change your mind.

Turn Cloudflare into a report worth reading.

Free for one site, forever. No credit card. Five minutes to your first report.

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Also connects Plausible, Google Analytics & Matomo. See how SendTidings compares.