Google Analytics + SendTidings

Branded client reports from Google Analytics.

GA4 has the data. It also has 200 reports your client will never open. SendTidings pulls the numbers that matter and turns them into a beautiful monthly email: branded as you, written like a letter, delivered on the 1st. No dashboards to explain, no logins to share.

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  • ✓Connect with Google in one click
  • ✓No GA4 logins to share with clients
  • ✓Google-verified & read-only
aldwych.co.uk — October report
A
Aldwych Studio
Monthly report · October 2025

Hello Marta,

Here's how kerridgehouse.com performed in October. Traffic is up a touch on September, and your contact form had its strongest month since June.

Traffic

VIA GOOGLE ANALYTICS
14,238
Visitors
↑ 8.4%
2:14
Avg. time
↑ 12s
38
Conversions
↑ 9
Visitors, last 30 days
Top pages views
01/3,418
02/services/extensions2,109
03/projects/wandsworth1,742
04/about986
Sent by Aldwych Studio · Reply with anything
✱Sent with SendTidings
Why it fits

GA4 is powerful. It’s also a lot.

Nearly every client site already has Google Analytics on it. The trouble isn’t getting the data — it’s that GA4 is built for analysts, not for the small-business owner who just wants to know whether last month went well. Sending a client a GA4 login is a non-starter; exporting a PDF of charts they can’t read isn’t much better.

SendTidings reads your GA4 over Google’s API and writes the answer as a letter: visitors, how that compares to last month, top pages, where people came from. It’s a Google-verified, read-only connection (nothing gets changed in your account) and your client never has to set foot in GA4.

How it connects

Sign in with Google, then forget it.

01

Connect Google once

Sign in with the Google account that has access to your clients’ GA4 properties and approve read-only access. No API keys to copy, no service accounts to wrangle; just the standard Google sign-in.

02

Point a site at its GA4 property

Add a client site, pick the matching GA4 property from the dropdown, and set Google Analytics as the primary source for that site.

03

Set the schedule and forget it

Add the client’s email and pick a send day. On the 1st of every month, the report goes out, branded as you, with your GA4 numbers inside.

Clients spread across more than one Google account? Connect each one and every property they hold shows up in the picker together.

Google Analytics FAQ

Questions from agencies on GA4.

Do my clients need a Google Analytics login?
No, that's rather the point. You connect your own Google account once, and your clients just receive the monthly report by email. Nobody has to hand a client a GA4 login or talk them through the interface.
Is it safe to connect my Google account?
Yes. SendTidings is a Google-verified app and requests read-only access to your Analytics data: it can read the numbers for the report and nothing else. It can't change your GA4 setup, your account, or anything else in Google.
I manage clients across several Google accounts. Does that work?
Yes. Connect each Google account once and SendTidings sees every GA4 property that account can access. When you add a site you pick the right property from the list; properties from all your connected accounts show up together.
What GA4 data goes into the report?
Visitors, pageviews, visits, engagement time and the month-on-month movement, plus your top pages and top channels. We pull the headline numbers a client actually reads and leave the 200-report GA4 maze behind.
I use GA4 AND Plausible on some sites. Which one feeds the report?
Each site has one primary provider: the source the report reads. Set GA4 as primary on the sites where it's the source of truth; it's a one-click switch per site if you change your mind.
How long does it take to set up?
A few minutes. Connect your Google account, add a site, pick its GA4 property, add the client's email, and set the send day. Connect once, send forever.

Turn GA4 into a report worth reading.

Free for one site, forever. No credit card. Five minutes to your first report.

Start free with one site Book a demo →
Also connects Plausible, Matomo, Search Console & uptime. See how SendTidings compares.